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Jimmy Lovine Is Officiating a Marriage of Tech and the Arts

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Hannah Karp from the Wall Street Journal has a nice short interview with Jimmy Lovine.

We were trying to hire people for Beats, and it became apparent that there was a big hole when it comes to merging the arts, business and technology. When you go to college, one side of your brain usually gets shut off. Dre and I talked about it a lot. We thought what was needed was an undergraduate program that prized arts and culture and also demanded a strong ability in math, science and technology—a program where both sides of the brain are nurtured equally.

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How Apple Hopes to Win the Streaming War

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An interesting read on Apple Music.

“Apple is sexy,” says Monte Lipman, head of Republic Records, home to the Weeknd and Ariana Grande. “They are prepared to do things no one has done before. Lately they’ve been very clever in coming to us with what we consider groundbreaking opportunities.” Jackson says that the goal is to put Apple Music “at the intersection of all things relevant in pop culture.” Jackson says that the model is “MTV in its Eighties and Nineties heyday. You always felt that Michael Jackson or Britney Spears lived there. How do you emotionally conjure up that feeling for people?”

Lipman admires Apple’s “sense of adventure, their aggressiveness.” To illustrate that, Jackson likes to repeat a story from Iovine: “There are two buzzards sitting on a wire; one buzzard’s sit- ting up there waiting for something to die; the other buzzard’s saying, ‘Fuck this waiting-to-die shit, let’s go kill something.’ That’s the philosophy. You just have to go and get it done.”

Take me to the article.